Clash of Clans
Haaland Partnership
Market: Global
Erling Haaland, ranked #1 Football Player in the world, becomes the first ‘real person’ available in Clash of Clans for one month. The 360º campaign was made up of three main moments: Launch Film, OOH Campaign, and Social Films in collaboration with three additional globally known football players!
Film - Haaland for the Win.
OOH - Payback Time.
With more than 200 goals under his belt, Haaland has left teams and fans in London, Liverpool, Manchester, Milan, Madrid, and Munich longing for revenge. It’s payback time! Now, everyone can attack Haaland’s village in Clash of Clans.
Social Films - Unavailable Players.
We partnered with some of the most legendary footballers in history to announce that they weren’t available in the game. But Haaland was.